UX/UI Designer & Product Strategist
I bridge user empathy and business outcomes, from research and wireframes to launch, marketing, and beyond. I've taken products all the way from first user interview to shipped feature to paying customer.
Selected Work
I led 44 one-on-one interviews across two continents through translators, designed and fully translated prototypes into Uzbek, Russian, and Amharic, and traveled to Uzbekistan to close the research loop in person. Published white paper and podcast feature.
Survey data settled which AI feature to build first. I ran the customer research, managed beta testing, designed the full Pro paywall for iOS and Android, and wrote the marketing launch, all as a team of one.
A 7-step onboarding flow was quietly hemorrhaging users before they ever saw the product's core value. I led end-to-end redesign, research, prototyping, and testing, that reduced screens by 57% and meaningfully improved activation rates.
With a background spanning UX research, interaction design, and full product ownership, I bring both strategic clarity and pixel-level care to everything I work on. I thrive at the intersection of user empathy, data, and business strategy.
More about me
Open to full-time product roles, freelance design work, and conversations about interesting problems.